How to Improve Movie Rating on IMDB & Bookmyshow
How to Improve Movie Rating on IMDb & BookMyShow: A Comprehensive Guide- Movie ratings on platforms like IMDb and BookMyShow can significantly influence a film’s success. High ratings attract more viewers, build credibility, and improve the film’s visibility on the platform. But how can filmmakers, producers, or distributors improve their movie ratings on IMDb and BookMyShow without resorting to manipulation? Here’s a step-by-step guide to ethically boosting your movie’s ratings on these two influential platforms.
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1. Focus on Quality Content: Create a Memorable Movie
The foundation of any successful movie rating lies in quality content. Ratings on both IMDb and BookMyShow are primarily driven by the audience’s response to the film. If the content is engaging, well-executed, and enjoyable, positive ratings will follow.
How to Ensure Quality:
- Strong Script: A well-crafted story is key to keeping audiences engaged and invested in the movie.
- Talented Cast and Crew: Hire skilled actors and a capable crew (director, cinematographer, etc.) to ensure a high-quality production.
- Good Direction: Effective direction can make a significant difference in how the movie is received by viewers.
- Great Editing and Cinematography: High production values, including sharp editing and visuals, will resonate with viewers and critics alike.
2. Leverage Your Audience: Encourage Real Reviews
Both IMDb and BookMyShow allow users to leave ratings and reviews based on their movie-watching experience. Encouraging genuine reviews from viewers can help boost your ratings organically.
How to Encourage Reviews:
- Ask for Reviews: After the movie, ask your audience to share their thoughts on IMDb and BookMyShow. A simple reminder during the credits or in post-screening communications can go a long way.
- Engage Your Fans: Engage with your audience on social media. Ask them to share their movie experiences and encourage them to rate the film online.
- Follow-Up Emails: If you have access to the audience through email lists (especially for premiere events or screenings), send a follow-up email thanking them and asking for feedback and ratings.
3. Target Your Core Audience: Niche and Loyal Fans
If your film has a niche audience (such as fans of a specific genre or fanbase), focusing on that group can help generate positive feedback and higher ratings. People who are passionate about a genre or specific film type are more likely to give positive reviews.
How to Tap into Niche Audiences:
- Social Media Campaigns: Use targeted social media ads to reach fans of similar movies or genres. For example, if you have made a horror film, target fans of other popular horror movies or influencers in the horror space.
- Fan Clubs and Communities: Engage with specific fan communities on Reddit, Facebook, or Twitter, where passionate viewers are more likely to leave honest reviews.
4. Offer Screenings and Gather Feedback
Organize special screenings for critics, influencers, and your target audience before the official release. This will allow you to gather early reviews, which can create positive buzz before the film is widely available.
How Screenings Help:
- Early Reviews: Get feedback from your core audience or critics who can leave reviews on IMDb and BookMyShow.
- Engagement: Screenings allow for direct interaction with the audience, showing that you care about their opinion and appreciate their feedback.
- Create Word of Mouth: A well-run screening event generates buzz and encourages people to rate the film highly after seeing it.
5. Create a Robust Digital Marketing Campaign
A well-planned digital marketing campaign can help promote the film, generate interest, and encourage viewers to leave ratings and reviews on IMDb and BookMyShow.
Key Marketing Tactics:
- Teasers and Trailers: Release engaging teasers and trailers on YouTube, Instagram, and Twitter to generate interest and drive people to watch the film.
- Influencer Partnerships: Collaborate with influencers who can watch and review the movie and encourage their followers to rate it.
- Interactive Content: Host Q&A sessions, behind-the-scenes footage, or interviews with the cast to engage the audience and generate excitement around the film.
- SEO for Reviews: Optimize your film’s page on IMDb and BookMyShow with relevant keywords (movie title, genre, cast, director) so that it ranks higher when potential viewers search for it.
6. Respond to Reviews (Both Positive and Negative)
On both IMDb and BookMyShow, engaging with your audience by responding to reviews (especially negative ones) is a powerful way to show that you value feedback and care about improving your work. Engagement can create a loyal fanbase and turn negative experiences into positive ones.
Tips for Responding to Reviews:
- Be Respectful: Always respond respectfully, especially to negative reviews. Apologize for any shortcomings and express gratitude for constructive feedback.
- Engage in Dialogue: In some cases, responding can lead to a more positive outcome. If someone disliked the movie for a particular reason, explaining the creative choice behind it can change their perception.
7. Target Positive Press Coverage and Film Criticism
Having professional critics review your film can significantly impact how your movie is perceived. Positive press and reviews from credible critics often lead to higher ratings on IMDb and BookMyShow.
How to Get Press Coverage:
- Film Festivals: Submit your movie to major film festivals. Winning awards or even being featured can attract attention and lead to positive reviews.
- Critic Screenings: Organize screenings specifically for film critics and journalists to ensure they provide reviews that boost your movie’s credibility.
- Press Releases: Send press releases to media outlets, especially those that focus on movies and entertainment. A well-timed release with a positive review can create a buzz on social media, driving more people to watch and review the movie.
8. Incentivize Honest Reviews (Ethically)
While you cannot pay for positive reviews, there are ethical ways to encourage more people to leave feedback. Offering incentives in the form of discounts for future events, exclusive content, or free merchandise is an effective strategy, as long as it’s clear that the incentive is for writing a review, not for posting a positive one.
How to Incentivize Reviews:
- Contests: Organize a contest where reviewers can win prizes just for leaving honest feedback. Ensure there’s no requirement for a positive rating.
- Exclusive Content: Offer access to exclusive behind-the-scenes footage, deleted scenes, or interviews in exchange for reviews, ensuring that the offer is not tied to the nature of the review.
9. Monitor Your Ratings and Make Improvements
Once your movie has been released and reviews start pouring in, monitor your ratings on both IMDb and BookMyShow. If you notice patterns in negative reviews, it’s an opportunity to learn and improve. Use this feedback to make your next project better.
Key Things to Monitor:
- User Sentiment: Are there recurring complaints or compliments that can help you understand the movie’s reception?
- Rating Distribution: If you see an unusually high or low concentration of ratings (e.g., a sudden spike in one-star or five-star ratings), it might indicate rating manipulation or a feedback loop from dedicated fans.
Conclusion: Ethical and Effective Strategies for Improving Movie Ratings
Improving your IMDb and BookMyShow ratings requires a combination of quality content, audience engagement, and ethical marketing practices. While it might be tempting to resort to shortcuts like buying fake reviews, focusing on real feedback from your audience is far more effective in the long run. By creating a solid film, encouraging real reviews, and promoting your movie through targeted marketing efforts, you can naturally increase your ratings and build a loyal fanbase.
Remember, authenticity is key — positive reviews from real viewers are the foundation of a successful movie and will ensure that your ratings on IMDb and BookMyShow reflect the true quality of your work.
